Letter from the Editor

The times they are a changin’

It’s true. Ixtapa-Zihuatanejo is experiencing some unprecedented growth of late. I’d wager we have seen more growth in the last five to ten years than in the 30 previous ones. The entire dynamic of the place is changing, that’s what I am hearing from all sides, something is building up. It seems we are at a crossroads, on the verge, but on the verge of what? Something bigger, something better or at the least something very different? For a place that has always prided itself on its repeat visitors who come back year after year after year for so many years, different can be worrisome. How can we change and still stay the same, improve while keeping what keeps them coming back? The decisions and plans that are made now will most assuredly have long reaching effects not only on the size and the shape of the city and how it grows, but on every aspect of its industry as well. This can be a time for great progress, a way to use this newly generated wealth to build for the future or it can be a chance for all to go horribly awry. I am an optimist, but it is a great challenge we face and there is much work to do. I say whether you realize it or not, you have a stake in this place; we all do. Whether you have invested millions here or just quietly come once a year for your annual vacation, Ixtapa-Zihuatanejo is a place you came to and come back to, for a reason; most would call it love. So in this Valentine’s month when we look at love, we are thinking of its many forms. We are thinking about just what Zihuatanejo means to us and just why we are here. And we are hoping it is not a fleeting love or a blind love or even a desperate love but a love of a place that inspires, and especially now, we hope it inspires change for the better, and we hope you too, feel inspired to do whatever you can to make it so.

You can’t be wise and in love at the same time, Bob Dylan said that, but not to me.

Love and rockets,